Brief of May 2026
What AI patterns matter now? Plus: ANIS Awards 2026
In newsletter: Neurosymbolic AI, guides for schema.org and AI implementation and much more.
See May BriefSolve Everyday Problems:
Unify leads and customers
Bring AI to legacy software
Ensure Compliance
Why OPTI? Your Business Grows.
We implement technologies and platforms with measurable impact.
- Focus on Business Processes & Automation – not just cloud, but operational results.
- Expertise in ERP/CRM (e.g. HubSpot) – clean pipelines for leads and sales, analytics in Google Cloud.
- AI as a Competitive Advantage – we design Gemini agents on your data (while respecting security and compliance).
- Security Culture – ISO 27001, SRE runbooks, “security-by-default” controls.
- International Experience – Romania, European Union, Israel, United States of America.
By Numbers:
20 years
on the market
200+
successful projects
7
ISO certifications and official partnerships
4,9/5
client satisfaction
We Deliver:
Software Development
Web, mobile, desktop applications, integrations, maintenance, legacy code.
Learn more
Process Automation and AI agents
Data integration between platforms, Google Gemini, AI agents.
Learn more
HubSpot Services and CRM Integrations
Integration with HubSpot, Zoho, Pipedrive, Microsoft D365, other CRMs or ERPs.
Learn more
Google Cloud & Vertex AI
Implementation of Google Cloud, Gemini, Vision, BigQuery, and others.
Learn more
Cybersecurity and Infrastructure
Data and code security, compliance, servers, and IT administration.
Learn more
Do you have a project idea?
Free AuditOPTI Clients
References
Well done, clear communication and management plus quick adaptation to new technologies and learning potential. Recommend.
Mihai Badita
Business Dev Manager, UiPath
I’ve known OPTI for more than ten years. They estimated various web projects or web project extensions, concerning technologies ranging from WordPress to vanilla javascript. I worked with them for integrating SaaS services into our Hubspot presence, helping deliver a better experience for our online customers. I appreciate their technical skills, result-oriented approach, and constant availability.
Vlad Ionescu
Partner, Triggify
OPTI has been a key partner which allowed us to go to market with micropayments, billing and ecommerce fast when our teams were in their infancy. They continued to remain a valuable partner that sustained our business growth by delivering analytics and other features when we needed them and by offering swift and efficient support in critical moments. Following attributes describe our collaboration with them: result-oriented, fast, proactive, excellent work ethics. I highly recommend them !
Cristi D.
Dev Manager, Playwing
Their attention to detail and focus on delivering a tailored CRM solution truly set them apart. We’ve seen a significant improvement in how we manage leads and sales processes in HubSpot. What stood out most was OPTI's respect for timelines and their commitment to delivering on the entire project. It was clear that they had our best interests in mind. Wonderful work
Francois Dupouy
Head of Sales, Montelux
Well done, clear communication and management plus quick adaptation to new technologies and learning potential. Recommend.
Mihai Badita
Business Dev Manager, UiPath
I’ve known OPTI for more than ten years. They estimated various web projects or web project extensions, concerning technologies ranging from WordPress to vanilla javascript. I worked with them for integrating SaaS services into our Hubspot presence, helping deliver a better experience for our online customers. I appreciate their technical skills, result-oriented approach, and constant availability.
Vlad Ionescu
Partner, Triggify
OPTI has been a key partner which allowed us to go to market with micropayments, billing and ecommerce fast when our teams were in their infancy. They continued to remain a valuable partner that sustained our business growth by delivering analytics and other features when we needed them and by offering swift and efficient support in critical moments. Following attributes describe our collaboration with them: result-oriented, fast, proactive, excellent work ethics. I highly recommend them !
Cristi D.
Dev Manager, Playwing
Their attention to detail and focus on delivering a tailored CRM solution truly set them apart. We’ve seen a significant improvement in how we manage leads and sales processes in HubSpot. What stood out most was OPTI's respect for timelines and their commitment to delivering on the entire project. It was clear that they had our best interests in mind. Wonderful work
Francois Dupouy
Head of Sales, Montelux
Official Partnerships
Individual Certifications
HubSpot Data
Integrations Certified
Marketing Hub
Implementation Certified
HubSpot Marketing
Software Certified
Objectives-Based
Onboarding Certified
Platform Consulting
Certified
Salesforce Integration
Certified
Sales Hub
Implementation Certified
HubSpot Sales
Software Certified
Service Hub
Software Certified
HubSpot CMS Developer
Certified
HubSpot Reporting
Certified
News and Guides
15.05.2026
NEW
Opinion piece published on Wall-Street.ro : the paradox of digitalization in 2026 - the economy runs on legacy ERP systems while commercial partners demand e-commerce speed. The solution: hybrid AI architecture
![[UPDATE] What R&D Project Got OPTI the Excellence Award at ANIS IT&C 2026 Edition?](/images/new-post/small_long-anis-2026-finalist-rd-program-ai-b2b.jpg "[UPDATE] What R&D Project Got OPTI the Excellence Award at ANIS IT&C 2026 Edition?")
08.05.2026
NEW
We won the award at ANIS 2026 Gala in the R&D Program of the Year category. The winning project: AI Architecture for B2B in 2026 is a hybrid framework that makes AI safe for distribution, manufacturing, and pharma companies.
24.04.2026
How schema.org works in 2026 to be read by AI (GEO/AI Search): entities, graph-first approach, implementation for B2B services and e-commerce products.